How Lumeo Cut Payment Failures by 95% in Latin America
The Challenge – Overcoming Payment Complexities
Payment process diagram before adopting Finech.
Lumeo, a video-streaming service in Latin America, grew fast—but struggled with regional payment acceptance:
High Decline Rates: Credit cards were often rejected due to regional restrictions.
Limited Local Payment Options: Many users lacked access to global banking systems.
Costly Cross-Border Fees: Fees made subscriber acquisition unsustainable.
Revenue Leakage: Failed payments caused major monthly revenue losses.
The Solution – How Finech Transformed Their Payments
Payment process diagram after adopting Finech.
Lumeo adopted Finova, a LATAM-focused payment stack with deep local integrations:
Localized Payment Methods – Integrated PIX, Boleto, OXXO, and other regional systems.
Smart Retry Engine – Re-attempted failed payments with better timing and methods.
FX Cost Optimization – Reduced fees via in-region transaction settlement.
Real-Time Reporting – Allowed Lumeo to track failures and success per market.
The Impact – Driving Growth & Expansion
Payment process diagram after adopting Finech.
Finova gave Lumeo the local edge it needed—accepting payments from previously unreachable users. As conversion rates soared, so did retention and profitability.
Key Results
95% Drop in Payment Failures
With local payment methods like PIX, Boleto, and OXXO, Lumeo drastically reduced card decline rates and increased the success rate of recurring payments across LATAM markets.30% Increase in Monthly Revenue
By enabling seamless local payments and eliminating friction during checkout, Lumeo converted more trials into paying subscribers and boosted monthly recurring revenue.70% Retention Improvement in Brazil
In Brazil, where many users rely on non-card payment methods, subscriber retention improved substantially thanks to consistent billing and flexible local options.Expanded to 6 LATAM Countries
With Finova’s support for localized regulations and infrastructure, Lumeo expanded operations into Mexico, Argentina, Chile, Colombia, Peru, and Brazil within six months.
